Our Values
We’re a bank where profit has a purpose.
Our values
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Our values underline everything we do. They tell our members, employees and communities what we stand for and act as a guide for making decisions. Our three core values are:
Advocacy
We aim to be everything our members want in a bank, every time. We are there for members at every step of their financial journey, helping them make the most of every dollar they earn and supporting them to reach their financial goals. We are proud to offer advice, products and services that have been carefully designed to meet our members’ needs.
Passion
We are passionate about being the best of the best – and putting our members first in everything we do. We are unrelenting in our efforts to give our members excellent service, however they interact with us. We’re a team of committed people eager to deliver exceptional advice, products and services to our members.
Sustainability
For over 50 years, doing business ethically and sustainably has driven our model of mutual banking. Being responsible and ethical is at the heart of everything we do. It’s built-in, not bolted on. We measure our success in three ways:
- Financial - (profit and growth)
- Social - how well we support our members, communities and employees
- Environmental - how well we minimise our impact on the environment.